FEBRUARY 28, 2024
FLORIDA ADVENTURE TRAVEL NETWORK WEBINAR
Ratings, Reviews and Testimonials: A Practical Guide
Join VISIT FLORIDA and the Adventure Travel and Trade Association™ (ATTA) for a 60-minute webinar about how to make ratings, reviews and testimonials work in favor for your organization.
In this zoom call, we will address a topic that is sometimes overlooked - how you can effectively manage and utilize ratings, reviews, and testimonials to your advantage. This training is specifically designed for guides, DMO’s, accommodations and service providers in Florida. It's part of an initiative to strengthen and compete in the rapidly growing active and adventure travel sector.
During the call we will hear from industry professionals who are successfully managing their online reputation. We'll also discuss how to use ratings, reviews and testimonials to benefit your business. Join us to gain insight into their experiences, as well as the structure and processes they have implemented.
For those of you who were not able to join us, here are the links to the recording and presentation.
DECEMBER 7, 2023
FLORIDA ADVENTURE TRAVEL NETWORK WEBINAR
Following our previous workshops on WHY, HOW, and WHAT, in this webinar we will review current adventure travel trends and discuss how they can help direct the continued development and growth of the Florida Adventure Travel Network concept. This includes:
- Latest Trends Research from the ATTA - Russell Walters, Regional Director North America
- Florida Research on the Outdoors and Nature Seekers Audience - Jacob Pewitt Yancey, Director of Consumer Analytics and Insights
For those of you who were not able to join us, here are the links to the recording and presentation.
September 6 - 7, 2023
Florida Governor's Conference on Tourism
The annual Florida Governor’s Conference on Tourism (GC) is the premier educational conference for the Florida tourism industry. The conference brings together close to 1,000 tourism industry professionals, advertising agencies, travel experts and state leaders to network and to explore the latest trends and opportunities for the tourism industry. Russell Walters, Regional Director, North America, and Eva Mossberg, Partner Manager, North America will attend the event.
AdventureConnect Orlando, Florida
Wednesday September 6 from 10:00 am - 12:00 pm.
In partnership with VISIT FLORIDA, ATTA invites you to join your local adventure travel friends and colleagues for a casual AdventureConnect networking gathering in the St. Johns 26 / 27 meeting room! Enjoy fresh coffee and refreshments while you learn more about the Florida Adventure Travel Network (FL ATN) and mix and mingle with the travel professionals attending this event. You do not need to be registered for the Conference to attend the AdventureConnect and there is no cost to attend.
As a part of the ATTA's overarching mission to serve as the hub and facilitator for responsible, profitable adventure travel businesses, destinations and media, AdventureConnect events offer our vibrant communities a chance to connect, network and grow. These events are hosted locally in destinations or conferences where the adventure travel community naturally gathers. AdventureConnects range from casual networking to group outings to structured peer-to-peer or educational roundtables. Access the full AdventureConnect event calendar for events near you.
Conference Session
Thursday 7 September
"This is Adventure: Unveiling the Florida Adventure Travel Network". Facilitated by Russell Walters, this afternoon session will be a panel discussion with representatives from the Florida Adventure Travel Network and VISIT FLORIDA. You can learn more and register for the Florida Governor's Conference here.
FLORIDA ADVENTURE TRAVEL NETWORK WORKSHOP – PART 3
DATE: THURSDAY, APRIL 5, 2023 • 3:00 PM - 4:30 PM
Join VISIT FLORIDA and the Adventure Travel and Trade Association (ATTA) for a 90-minute webinar workshop to continue the discussion on the Florida Adventure Travel Network concept.
Following our previous workshops on WHY and HOW, in this webinar we will discuss and define the WHAT. This includes:
- Defining the path and implementation of the Network Model
- Bringing key players together to align on priorities and focus for advancing the adventure travel economy in Florida
- Establishing an ongoing plan to keep things moving forward
For those of you who were not able to join us, here are the links to the recording and presentation.
FLORIDA HUDDLE
Visit Florida Adventure Travel Network Workshop: FEBRUARY 1, 2023
During this in-person workshop we will focus on generating engagement; developing strong relationships and cohesion amongst diverse stakeholders in the Florida adventure travel sector, and jointly better understand the needs, concerns, and priorities for all.
Registration is FREE for this one day workshop, however breakfast and lunch are not provided.
The Florida Huddle: February 2-4, 2023
The Florida Huddle is Florida's premier trade show for tour operators and wholesalers from around the globe, showcasing the vast offerings of the Sunshine State.
2022 Florida Governor's Conference on Tourism
DATES: AUGUST 31-SEPTEMBER 2, 2022
The annual Florida Governor’s Conference on Tourism (GC) is the premier educational conference for the Florida tourism industry. The conference brings together tourism industry professionals, advertising agencies, travel experts and state leaders to explore the latest trends and opportunities for the industry. GC will give attendees the opportunity to continue both professional and personal development by featuring dozens of specialized speakers both on the main stage as well as in breakout sessions. With nine+ hours of dedicated networking opportunities for attendees, GC is sure to provide ample time for new connections and potential business opportunities.
At this one-day workshop we introduced the Florida Adventure Travel Network concept and talked about the benefits and goals of this new network.
Event Agenda
Presentation Slides and Stakeholder Survey Results
The year-long program will involve participants in a collaborative process of building a common vision for Florida adventure travel, understanding the power of the industry network, and outlining short- and long-term joint steps.
Webinar: Global success cases from Canada, Colombia, and Italy
DATES: December 14, 2022
This training is targeted at guides, DMO’s, accommodations and service providers in Florida as part of an initiative to strengthen and compete in the growing active and adventure travel sector. In this webinar we will review and discuss global case studies as examples of successful adventure travel networks. Join leaders from existing Adventure Travel Networks around the world to hear what motivated them to create a regional adventure travel network, the path they followed and the structure and processes they put in place.
We hope you can join us on Thursday, November 10 to hear their stories and learn more about this exciting project.
For those of you who were not able to join us, here are the links to the recording and presentation.
